Use cases · Sales

Sales-to-delivery handoff

When a deal closes, gather what was promised from the CRM, proposal and emails into one handoff brief, so the delivery team starts with the full picture and the customer is not asked the same questions twice.

Where it starts

The trigger.

A deal is marked won in the CRM.

How it runs today

  • Delivery learns the details from a rushed call or a forwarded email thread.
  • Customers repeat answers they already gave during the sale.
  • Promises made in the proposal are missed or discovered late.

The workflow

Four bounded steps.

Each step has an owner and a stop rule.

  1. 01 / Gather

    Pull the deal record, proposal, scope notes and key emails for the closed deal.

  2. 02 / Draft

    Prepare a handoff brief: goals, scope, promises, contacts, dates and open questions.

  3. 03 / Review

    The seller confirms or corrects the brief before it moves to delivery.

  4. 04 / Kick off

    Delivery receives the brief and creates the project, with open questions listed for the kickoff call.

Where people stay in control

Approval points.

  • The seller reviews every brief before delivery relies on it.
  • Pricing, contract terms and unusual promises are checked by the account owner.

How we would measure it

Against a baseline.

Measured before and after, on the same work.

Time from deal won to project kickoff.

Questions re-asked of the customer after the sale.

Scope or promise issues found after kickoff.

Related

Go deeper.

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An illustrative workflow pattern, not a result from a specific customer.

Bring the messy version

One workflow.
A better way to run it.

Show us the tools, the handoffs, and the part that keeps slowing your team down.

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